Search Engine Optimization (SEO)

Search Engine Optimization (SEO) is a technique that helps search engines to find and rank your site higher in response to a search query. Search engines are one of the most important marketing channels and SEO is a good tool to drive relevant traffic to your website through search engines.

A good placement in search engines with the right search phrase makes it possible for you to attract more potential customers and increase sales.

Why SEO

SEO can be seen as the most important long term investment you can make. Organic listing is considered to be more trustworthy than paid advertisement and it provides steady stream of traffic over time.

The number one placement in Google search results gets on average over 40 % of total traffic. The number two placement only around 12 % on average. If you are ranking 8, 9 or 10, you might be able to increase your traffic by certain keyword 1400 % by ranking #1.

Imagine how much difference would it make in terms of traffic if you are not ranking at all at the moment.

Your competitor is ranking well in Google, why wouldn’t you rank even better?

Nordic Search way of doing SEO

Everything starts by identifying your current status and standing point compared to your competitors. After that is time to start onsite work which means optimizing the existing website.

Offsite work is mainly link building, getting right links from right websites, and it can be started almost simultaneously with on site work. Offsite work can also mean different projects that are not only meant to acquire links but also increase recognition and traffic.

Social Media activities will increase your visibility in different Social Media Channels like Twitter, Facebook and Delicious, and bring you closer to your customers.